MySyllabi.org is an online tool that teachers use to automatically send home relevant digital learning materials. When a teacher signs up, she declares her subject and grade interests. We can then populate her calendar with the right learning games, educational videos, web pages, and quizzes. Teachers are free to rearrange the order for which particular topics are taught and whenparticular resources are scheduled. For example, a teacher can move up her unit on the Civil War in her American History class from week four to week three. The end result is a list of daily resources that a student and parent receive in their email, MySpace, or Facebook inboxes.
MySyllabi.org encourages collaboration within the education community by allowing teachers access to each others calendars. Users can create their own original postings, or they can drag and drop postings they like from the calendars of their colleagues. To make this collaboration process easy, we group teachers based on their subject and grade interests, then provide a daily list of the most popular resources scheduled on classroom calendars throughout the site. Teachers can then customize their own calendars with materials shared amongst the community.
MySyllabi.org is a non-profit that rewards teachers with merit-based pay raises based on the consumption rates of each teacher's parents and students. The non-profit bridges goodwill between corporate sponsors and the teacher community by adopting classrooms. The aim is to motivate teachers to use the MySyllabi tool and improve communication with their students and parents.
MySyllabi.com acts as a webmail client where emails can be sent and received. MySyllabi.com's core competency is selling this email platform to schools and districts. The main value proposition is an email system customized for the education market. At $2,250 per school, we are undercutting the competition (Microsoft Web Outlook / GMAIL) while offering a superior product that their teachers may already be using effectively. Our marketing strategy focuses on organic growth of MySyllabi.org and uses the influence of participating teachers to convert that traffic into school sales. Sensitive communication takes place from the teacher to the home and administrative principals will pay MySyllabi.com for control over these transmittals.
Complementary revenue opportunities arise upon initial success of our core competency. A large teacher, student, and parent audience is attractive to the very large market of educational publishers who sell subscription packages to schools. These packages average at a $1500 price point (illustrated in depth in the Financials attachment to our business plan). Future strategy allows these vendors to set up presence on the site where they can disseminate sample content to the teacher community. Those teachers who recommend subscription purchases to their decision making principals receive a share in the revenue. Sharing 60% revenue with participating teachers and educational publishers can provide for a lucrative, long-term opportunity.
We are in search of early start-up investment in order to hire the right education consultant as well as technology, content, and sales executives to bring this educational solution to fruition.